What is Mailerlite?

MailerLite is an email marketing and automation platform aimed at creators, small businesses, and lean marketing teams. It provides a drag-and-drop campaign builder, automations, landing pages, signup forms, and basic e-commerce features, with a focus on simplicity and value rather than enterprise complexity.

Mailerlite pricing (2026)

Mailerlite plans and pricing, verified June 2026, are below. Pricing can change, so confirm the latest on the official Mailerlite site.

PlanPriceBest for
Free$0Up to 250 subscribers
Comfort$12/moSolopreneurs & small teams
Power$25/moBusy marketers
EnterpriseCustom200K+ subscribers

Key features

  • Drag-and-drop email campaign builder
  • Automation workflows
  • Landing pages and signup forms
  • Subscriber segmentation
  • Basic e-commerce and selling tools

Who is Mailerlite best for? (pros & cons)

Pros

  • Generous free plan and low paid pricing
  • Genuinely easy to use
  • Good automation for the price

Cons

  • Fewer advanced features than enterprise ESPs
  • Approval process for new accounts
  • Reporting is lighter than some competitors

Mailerlite: company snapshot

Quick reference details about Mailerlite as a company. Figures marked estimated are third-party approximations and may change.

Founded2010
Employees101-200 (estimated, ~149-164)
HeadquartersVilnius, Lithuania
Revenue~$35M (estimated)
Products & servicesEmail marketing platform with drag-and-drop campaigns, automation, landing pages, websites, and signup forms.
Best forSmall businesses, creators, marketers, ecommerce
Websitemailerlite.com

Stack it with

MailerLite sends your email. Design, deliverability, and data round out the stack.