What is Apollo.io?

Apollo.io is an all-in-one sales intelligence and engagement platform. It combines a large B2B contact and company database (275M+ contacts) with built-in email sequencing, a dialer, LinkedIn tools, and AI features, so reps can find prospects and run outreach in one place rather than stitching a data vendor to a separate sending tool.

Apollo.io pricing (2026)

For the full plan-by-plan breakdown, credit math, and hidden add-on costs, see our complete Apollo.io pricing guide for 2026.

Apollo.io plans and pricing, verified June 2026, are below. Pricing can change, so confirm the latest on the official Apollo.io site.

PlanPriceBest for
Free$0Trying it out
Basic$49/moSmall teams
Professional$79/moGrowing teams
Organization$119/moLarger orgs (3+ seats)

Key features

  • B2B database of 275M+ contacts with email and direct-dial coverage
  • Built-in email sequencing and a sales dialer
  • Chrome extension for LinkedIn prospecting
  • AI assist for writing and prioritizing outreach
  • CRM enrichment and data sync

Who is Apollo.io best for? (pros & cons)

Pros

  • All-in-one: data plus sequencing plus dialer in a single seat
  • Genuinely useful free plan to start
  • Strong value per dollar versus enterprise data vendors

Cons

  • Data accuracy can trail specialist, verified-email vendors
  • Costs climb as you add credits and seats
  • Deliverability still depends on your own warmup and sending hygiene

Apollo.io vs alternatives

ToolStarting priceBest for
UpLead~$99/moVerified emails with a 95% accuracy guarantee
ZoomInfoCustomLargest database and enterprise intent data
CognismCustomStrong EU and mobile-phone coverage

Apollo.io: company snapshot

Quick reference details about Apollo.io as a company. Figures marked estimated are third-party approximations and may change.

Founded2015
Employees1,000-1,600 (estimated)
HeadquartersSan Francisco, California
Revenue~$150M ARR (estimated)
Products & servicesAI-powered sales intelligence and engagement platform with a B2B contact database, prospecting, sequences, dialer, and deal management.
Best forSales reps, SDRs, RevOps, marketers, founders
Websiteapollo.io

Stack it with

Apollo handles data and sequencing. Pair it with a dedicated sender and inbox-warmup tool to protect deliverability at scale.

SenderSmartleadCold-email infrastructure with unlimited inboxes for higher-volume sending.DeliverabilityWarmyAutomated inbox warmup to keep your sends landing in the primary inbox.Verified dataUpLeadLayer in verified emails when you need accuracy guarantees Apollo cannot match.